Juicy Couture is an American fashion brand founded in 1997, known for its trendy and glamorous clothing, accessories, and fragrances. The Viva La Juicy line is one of their most popular fragrance collections, characterized by its fun, youthful, and vibrant scent profiles. Viva La Juicy Rosé adds a sparkling, floral twist with notes of fresh citrus, rose petals, and a touch of sweetness, embodying a celebratory and playful spirit.